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105 publications

Case Studies

2021

LAPOULE, P

Le Bon Marché et Marguerite Boucicaut

CCMP

Case Studies

2021

LAPOULE, P

Le Bon Marché and Marguerite Boucicaut

CCMP

Case Studies

2020

LAPOULE, P., M. DEPARIS

Patatam.

CCMP, D0004

Case Studies

2020

LAPOULE, P., M. DEPARIS

Patatam

CCMP, D0004(GB)

Case Studies

2020

LAPOULE, P., M. DEPARIS

Mellow Yellow

CCMP, M2082

Case Studies

2019

LAPOULE, P

Fleurs de prestige : D'un site Internet au commerce 4.0

CCMP

Case Studies

2019

LAPOULE, P., J. SCHMITT, A. OCHS

Amazon : La transformation du processus d'achat

CCMP

Case Studies

2019

LAPOULE, P., J. SCHMITT, A. OCHS

Amazon, The transformation of the Consumer Decision-Making Process.

CCMP

Case Studies

2019

LAPOULE, P

Fleurs de Prestige. From website to Retail 4.0

CCMP

Case Studies

2019

LAPOULE, P., O. BADOT, J. ROWELL JAMES

OCADO : D'un supermarché en ligne à un fournisseur global de technologie

CCMP, G1987, 1-14