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Violette is Affiliate Professor at ESCP Europe and Associated Researcher in ESCP Europe IoT Chaire.

Gratuated from ESCP Europe (2003) and Doctor in Management Sciences (Université Paris La Sorbonne/ESCP Europe, 2016), Violette has spent the last decade dedicating her time to research, formation & consulting.

More  specifically, Violette is working in many industries with the aim of designing concrete solutions for a more sustainable world :

- Training executives to decrypt market complexities, identify blind spots, become innovation leaders and develop agility
- Collaborating with researchers on how AI/IoT can create value for customers, firms and society
- Advising some ONG founders in their projects to leverage technology to fight against poverty and unemployment in a Tech for Good perspective

- Working with large firms and start-up to help them managing market disruptions and creating value on the market on a sustainable way

Violette's area of expertise lies in marketing strategy, data-driven strategies, value creation, customer relationship management, marketing accountability, marketing-finance interface, competitive intelligence and Tech-for-Good perspective. 







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2 publications